Insights

Notes from the cofounders.

How we think about growth, finance, AI, and building systems that actually run inside a business.

Insights · July 2026

The Data Problem Nobody Talks About When They Sell AI to Home Services Companies.

Everyone leads with the voice assistant demo. Almost nobody talks about the data underneath it, and that is the part that decides whether the AI holds up in production. What we learned building a unified data foundation for a real home services client.

Read the post →

Founder Note · May 2026

Why I Stopped Working Alone, Even Though AI Means I Don't Have To.

A counterintuitive thing happened to me in 2026. AI made me dramatically more productive solo, and that is exactly what convinced me to build a second company with two other operators.

Read the post →

More posts will appear here as the cofounders publish them.

Have a project that fits this kind of thinking?

Tell us what you are trying to move and what is in the way.

Discuss a Project Read Our Methodology